With environmental awareness and preservation of natural resources becoming the need of the hour, several companies have chosen to go green and do all that is in their power to protect the environment. Some companies are also working toward offering assistance to the needy sections of society. However, one such company that is supporting both the causes is ‘Smiles for the People'. It not only produces eco-friendly toothbrushes, but also donates an amount equivalent to the cost of the brushes sold, to organizations that provide dental care services to the needy.

About the Eco-Friendly Toothbrush

The toothbrushes introduced by ‘Smiles for the People' are truly unique. Until a short while ago, all toothbrushes were made with plastic handles. However, this company has gone that extra step to replace plastic handles with biodegradable handles made of bamboo. Getting used to a wooden handle would definitely take some time, but it's worth the effort when we look at the bigger picture.

These environmental friendly toothbrushes are priced at $5.95 a piece. But a discounted subscription service is also in place where a toothbrush is delivered every three months at a lower price. Oral health care is a complicated matter and ‘Smiles for the People' is one of the few companies that support this cause. The company has pledged to donate a sum of money, equivalent to the proceeds from the sale of the toothbrushes, to organizations that provide dental care to those in need.

In an interview, the founder of the company – Joe Brennan stated that oral health care was normally overlooked and only few NGOs were working in the said field. He added that through his experiences, he realized that the economically backward sections of society did not have access to basic necessities such as toothbrushes. He even mentioned that they do not have access to essential preventive dental services, leave alone regular dental checkups and procedures such as extractions and root canals. In order to address the issue, Brennan decided to introduce the eco-friendly toothbrush as a ‘for-profit model' with a ‘for-purpose model'.

Brennan mentioned that the company did not stop at just donating funds, but kept track of how all the donations are used and what impact they had on the receiver. He also revealed that his company aimed at enhancing the quality of life while making the planet a better place. Such initiatives surely make it easier for us to give back to society by choosing the right brand.

Clean Your Teeth and the Environment With an Eco-Friendly Toothbrush

Eco-friendly products are biodegradable and relatively free of toxins. In addition, the production process of such goods is less hazardous to the environment as it causes less pollution. So, the use of eco-friendly articles will surely have a positive influence on the environment. Through the use of such products, a community will definitely be able to improve the quality of life while making the planet a better place to live in.

The use of eco friendly promotional items is gaining importance and companies help create awareness regarding environmental issues through this measure. Such items also promote the values of the company and encourage people to change.

Source: http://thenextweb.com/insider/2013/07/04/smiles-for-the-people-a-social-enterprise-with-an-eco-friendly-toothbrush/